The answers to these questions – and so many other perplexities of human behaviour – are the domain of behavioural science.
“A wealth of information creates a poverty of attention.”
– Herbert A. Simon
Jennifer Morgan: Is the rich world doing enough to combat climate change?
This Mail & Guardian webinar was sponsored by The Behaviour Change Agency. Speakers included Antoine Ferrere, Global Head of Behavioural Science at Novartis, Switzerland; Matthew Battersby, Chief Behavioural Scientist at Reinsurance Group of America, United Kingdom; Aimee Wesso, Advanced Strategic Specialist at Afrocentric Group; Pat Govender, Founder and Managing Director of The Behaviour Change Agency and Dr Anam Nyembezi, Behavioural Medicine Specialist and a Senior Lecturer in the School of Public Health, University of the Western Cape.