Changing people’s behaviour can stop wildlife trade and help prevent pandemics

22
February 2023

Shutting down wet markets trading wildlife for food and traditional medicine is only part of the challenge in stopping future viruses from turning into pandemics like Covid-19. The bigger challenge is ending the demand for wild animals in the first place. Getting the message right is critical, and bodies such as the World Health Organization are forming advisory teams of behavioural psychologists to help.

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